Armadio
Armadio
Armadio is a direct-to-consumer online fashion store based in Brooklyn. We travel to Italy on a mission: search and share
with the world undiscovered designers and craftsmen.
Our consumers will shop local, exclusively accessing the
labs of our artisans: we created a channel that never existed, directly from Italian artisans to consumers in the US,
cutting all the unnecessary markups.
From Italy, we bring back artefacts and stories, about craftsmanship, dedication, and Italy worth knowing.
armadio.com
The Braves
As product manager of Armadio I led the team in a
full revamp of the digital product, streamline of the
customer acquisiton process and an optimization
of the marketing funnel.